Bachelor's Degree · General Business

Bachelor of Arts in Business Administration

Build a broad, practical foundation across management, finance, marketing, and entrepreneurship, and prepare to lead in any industry.

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Degree

Bachelor of Arts

Credit Hours

120 total · 54 in core

Format

100% Online · 8-week terms

The Program

Program Overview

Kentucky State University's Business Administration program develops visionary leaders through a comprehensive understanding of business disciplines and an entrepreneurial mindset. Whether the goal is launching a new venture or leading an established organization, the program builds the knowledge and skills to turn that ambition into reality.

Career Outlook

Where This Degree Can Take You

Graduates typically start in the $50,000–$60,000 range annually, with specialized roles in marketing and finance reaching upwards of $80,000. Business Administration graduates see an estimated 15% growth in opportunities by 2027, and about 80% of graduates receive a job offer by graduation, with roughly 90% employed within a few months.

Management & Operations

Lead teams, oversee day-to-day operations, and drive performance across organizations of every size and sector.

Finance & Accounting

Analyze investments, manage portfolios, and steward organizational finances — often reaching upwards of $80,000 in specialized roles.

Marketing & Sales

Shape brands, launch campaigns, and drive revenue through data-informed marketing strategy.

Entrepreneurship

Launch your own venture with a foundation in strategy, finance, and leadership.

Admissions

Admission Requirements

Standard undergraduate admission requirements apply — no additional materials are needed for this program.

See full admissions details

Curriculum

What You'll Study

Beyond KYSU's general education core, the Business Administration major requires a Pre-Business Professional Core and a Business Professional Core.

Core Requirements

Business Professional Core (42 hours)

  • ACC 202 — Principles of Accounting II
  • ECO 202 — Principles of Economics II
  • MIS 300 — Management Information Systems
  • MGT 301 — Principles of Management
  • MKT 301 — Principles of Marketing
  • FIN 305 — Personal Finance
  • FIN 330 — Corporation Finance
  • BUA 320 — Business Statistics
  • BUA 321 — Legal Environment
  • BUA 370 — Global Business Issues
  • BUA 380 — Leadership and Ethics
  • ECO 321 — Quantitative Methods
  • MGT 490 — Strategic Management
  • One advised elective

Pre-Business Professional Core (12 hours)

  • BUA 101 — Computer Applications in Business
  • ACC 201 — Principles of Accounting I
  • BUA 204 — Business Communications (or ENG 216)
  • ECO 201 — Principles of Economics I

General Education & Electives

Remaining hours are fulfilled through KYSU's general education core and free electives — standard across most bachelor's degrees.

See tuition & financial aid

Your Next Step

Ready to Get Started?

Take the next step toward your degree. Apply today or reach out to our Online Admissions team with any questions.

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